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Watson Assistant can now display dynamic rich media and custom content through its out-of-the-box web client, making dialog with end customers much more visual, engaging, and interactive. Dialog designers can now put rich media — like videos and audio, tools — and interactive content — like surveys, maps, and calendars — into a conversation, without writing any code.
This depends a lot on the chat widget you are using. Are you using the Watson Assistant web chat, or a custom UI? If custom you could fairly easily implement this yourself, if Web Chat I agree and we will get to it over time